Why Legos Are So Expensive . Did you know a small box of Legos costs $6. Sixty bucks for 1. In fact, I learned, Lego sets can sell for thousands of dollars. And despite these prices, Lego has about 7. Why doesn't some competitor sell plastic blocks for less? Lego's patents expired a while ago. How hard could it be to make a cheap knockoff? Luke, a 9- year- old Lego expert, set me straight. That way, if there's a bad brick somewhere, the company can go back and fix the mold. For decades this is what kept Lego ahead. It's actually pretty hard to make millions of plastic blocks that all fit together. But over the past several years, a competitor has emerged: Mega Bloks. Plastic blocks that look just like Legos, snap onto Legos and are often half the price. So Lego has tried other ways to stay ahead. The company tried to argue in court that no other company had the legal right to make stacking blocks that look like Legos. If you want to build a Death Star out of plastic blocks, Lego is now your only option. The Star Wars blocks were wildly successful. More important, the experience has taught the company that what kids wanted to do with the blocks was tell stories. Lego makes or licenses the stories they want to tell. And kids know the difference. Mega made a tenth of that. But Mega Bloks may yet gain on Lego. Mega now owns the rights to Thomas the Tank Engine, Hello Kitty, and the video game Halo. And, on shelves for the first time ever this week: Mega Bloks Barbies. ![]()
![]() ![]() ![]() Lego plastics are made from oil so naturally the rising price of oil has made legos far more expensive to manufacture than they used to be. On top of this rising oil prices has made transporting Lego bricks from the. Why is lego so expensive? When I bought a lego star wars set back in 2012 it was around 16 AU$. Why legos so expensive they just plastic? Why are LEGOS so expensive? ![]()
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